Why Book Directly With Us?

  • Vector icon of spa used at The Reef 28
    2x1 in 50-minute swedish massages at the Okom Spa.
  • Vector icon for Chichen-Itza tour at The Reef 28
    Chichen Itza Tour. Buy 1 and 2nd person 50% off. Regular price: $149 USD. The second person pays half the regular price.
  • Vector icon of 2x1 ATV double tour offer on The Reef 28
    2x1 ATV, zip-lines & cenote Tour. Buy 1 & get 1 for free. 2 PAX for $109 USD + $13 USD of transportation per person.
  • Vector icon of dining used at The Reef 28
    2x1 Romantic Dinner on the beach. Buy one dinner & get the second one for free.
  • Vector icon for Best Rate Guarantee  at The Reef 28
    Best Rate Guarantee*. Always find the lowest rates on our website. Find a lower rate? We’ll match it! Check out all the details below
  • Vector icon for Spa Services at The Reef 28
    Free hydrotherapy circuit included in our luxurious Spa for all-inclusive rates. Applies only for all-inclusive packages reserved through our website. For more information consult our Guest service. One hydrotherapy per person per stay.
  • Vector icon of the dollar sign at The Reef 28
    Book now and pay upon arrival. At the time of booking your stay will not be charged since it is paid at check-in. If you want to pay after booking please send an email to reservations4@thereefresorts.com with your full name, confirmation number and dates of stay to assist you.
  • Vector icon of a hotel building at The Reef 28
    Stay at one, play at all! When you stay at The Reef 28 you can play at all our resorts. Free shuttle service for all-inclusive rates (Subject to availability) & all Inclusive access to Beach Clubs at our sister properties The Reef Playacar & The Reef Coco Beach, which includes the premium Beach Bar & Non-motorized water sports (Only aplicable for All Inclusive packages, not applicable for B&B rates).
  • Vector icon of a glass of wine at The Reef 28
    Bottle of wine upon arrival (for all-inclusive rates).
  • Vector icon of Wi-Fi signals at The Reef 28
    High speed WiFi.
  • Vector icon of a calendar & a clock at The Reef 28
    Flexible cancellation policies: Check out all the details below
  • Vector icon of a clock at The Reef 28
    FREE Early check-in/ Late check-out (Subject to availability)

Best Rate Guarantee

If you find a better rate on a different website other than thereefresorts.com within 24 hours of your booking, contact us and we will assist you.

To verify if it is possible to match the rate we need you to please provide the following information:

  • Link to the website where we can see and verify the total amount in USD including taxes. 
  • Amount of people travelling.
  • Travelling dates (day, month and year)
  • Hotel
  • Plan selected (all inclusive or breakfast only)
  • Room selected

Without all these information it would not be possible to proceed with the verification of the booking.


This guarantee does not apply to:

  • We will pricematch with legal authorized travel industry companies that are working with The Reef Resorts. Restrictions apply.

  • We can not pricematch any package price if booked with a 3rd party including a free night special.

  • We can not pricematch any package price if booked with a 3rd party not recognized neither authorized to sell one of our Reef Resorts.

  • We can not pricematch any package price if booked via a membership, reward program or any other affiliation with discounted packages.

  • Bookings made past 24 hours will not apply to make a price match. 

  • We will not match rates from the following websites: www.reefcocobeach.com, www.reef28resort.com, www.reefplayacarresort.com,
     www.traveluro.com, www.stayforlong.com and www.destinia.com

  • Price match does not include the complimentary shuttle service from the airport. 

  • Screenshots or produced images will not be accepted.

  • Rates that do not specify the brand nor the hotel until the booking is made will not be accepted (eg: Priceline.com or hotwire.com)

  • Quotations that include air, car rental, taxis, service charges, meails, coupons, parking or other services amenities do not apply for the price match.

  • Rates that are not publically available such as: employee rates, offline wholesale/FIT rates, pre-paid rates, vouchers, electronic vouchers, group rates or other negotiated rates will not be accepted.

  • Reservations that have been done within 24 hours before arrival do not apply for the price match.

  • Bookings with a rate disparitie due to fluctuation in the currency exchange rate will not be considered.

Flexible Cancellation Policies

Jan 3 − April 17, 2023 If you cancel 72 hours before you have 2 nights penalty.
April 18 − Dec 23, 2023 If you cancel 48 hours before arrival you have a 1 night penalty.
Dec 24, 2023 − Jan 2, 2024 If you cancel 14 days prior to arrival, you will be charged 50% of the stay.
Jan 3 − April 17, 2024 If you cancel 72 hours before arrival you have a 2 night penalty.
Jan 3 − April 17, 2023 2 nights penalty applies.
April 18 − Dec 23, 2023 1 night penalty applies.
Dec 24, 2023 − Jan 2, 2024 50% of the total stay penalty applies.
Jan 3 − April 17, 2024 2 nights penalty applies.