The Reef 28
Adults Only - All Suites
Optional Gourmet All-Inclusive

All Adults. All Suites. All the Best Playa del Carmen Has to Offer.

One block from the world-famous beaches of Playa del Carmen, The Reef 28 sits at the intersection of beauty, action, taste, and adventure. This all-suite, adults-only resort is minutes from the world’s second largest coral reef and steps away from La Quinta Avenida, or 5th Avenue — a hub of shopping, entertainment and people-watching.

Resort guests are pampered insiders, with resident access to two of the city’s most celebrated gourmet restaurants, a luxury spa, and an exclusive rooftop bar with nightly DJs.

The Reef 28 offers an authentic Mexican experience that is both exciting and elevated. It’s the perfect spot to book adventure-filled tours, celebrate with a group of friends, retreat as a couple, or getaway on your own and delve into all Playa del Carmen has to offer.

Worth The All inclusive plan Benefits

Book Direct with The Reef 28

  • FREE Breakfast buffet Included
  • Vector icon of spa used at The Reef 28
    2x1 in 50-minute Swedish massages at the Okom Spa.
  • Vector icon for Chichen-Itza tour at The Reef 28
    Chichen Itza Tour. Buy 1 and 2nd person 50% off Regular price: $149 USD. The second person pays half the regular price.
  • Vector icon of 2x1 ATV double tour offer on The Reef 28
    2x1 ATV, zip-lines & cenote Tour. Buy 1 & get 1 for free. 2 PAX for $109 USD + $13 USD of transportation per person.
  • Vector icon of dining used at The Reef 28
    2x1 Romantic Dinner on the Beach. Buy one dinner & get the second one for free.
  • Vector icon of a calendar & a clock at The Reef 28
    Flexible cancellation policies.
  • Vector icon of a hotel building at The Reef 28
    Stay at one Play at All Enjoying Premium all-inclusive access to our sister beach Resorts The Reef Playacar & The Reef Coco Beach. Free shuttle service available for All-Inclusive packages only. (Subject to availability) (Only aplicable for All-Inclusive rates, not applicable for B&B rates).
  • Vector icon for Spa Services at The Reef 28
    Free hydrotherapy circuit included in our luxurious Spa For all-inclusive rates. Applies only for all-inclusive packages reserved through this our website. For more information consult our Guest service.
  • Vector icon of the dollar sign at The Reef 28
    Book now and pay upon arrival.
  • Vector icon of a glass of wine at The Reef 28
    Bottle of wine upon arrival For all-inclusive rates.
  • Vector icon of Wi-Fi signals at The Reef 28
    High speed WiFi.
  • Vector icon for Best Rate Guarantee  at The Reef 28
    Best Rate Guarantee.
  • Vector icon of a clock at The Reef 28
    FREE Early check-in/ Late check-out (Subject to availability)


The Adults Only Hotel in Playa del Carmen with the best location

6th Night Free on All Inclusive Rates


Enjoy this special promotion and pamper yourself with a relaxing vacation in Playa del Carmen. These exclusive benefits are waiting for you:

  • 6th night FREE (valid for all-inclusive rates only).
  • FREE Breakfast buffet included.
  • 2x1 in 50-minute swedish massages at the Okom Spa.
  • 2x1 Romantic Dinner on the Beach.
  • 2x1 ATV, zip-lines & cenote Tour. Buy 1 & get 1 for free.
  • Free hydrotherapy circuit in our luxurious Spa. (For all-inclusive rates)
  • 3x1 All-inclusive Experience: Stay in 1 & play in 3 (access to The Reef Playacar & The Reef Coco Beach).
  • Chichen Itza Tour special price: The second person pays half the regular price.
  • Flexible cancellation policies.
  • Book now and pay upon arrival.
  • FREE Early check-in/ Late check-out. (Subject to availability)
  • Best Rate Guarantee. (Restrictions apply)
  • Bottle of wine upon arrival for all-inclusive rates.
  • High speed WiFi.


Book before December 23rd, 2023.
Travel from February 6th, 2023 & onwards

* Restrictions apply.
* Not combinable with other promotions.
* You need to book 6 nights to get the 6th night free.
* Blackout dates may apply
* Promotion valid for bookings made through our website or our Call Center.

FREE access to the beach at sister properties + FREE Shuttle

Book your suite with breakfast included and receive FREE** access to the beaches of our sister hotels The Reef Playacar and The Reef Coco Beach, with FREE transportation included**.

Valid for booking with breakfast included.
Traveling from January 2 until december 23, 2023.

** Access & transportation Included from Monday to Thursday.
* Not combinable with other promotions.
* All Inclusive booking ALWAYS include free sister property access and all inclusive use of the installations.

* Valid for reservations made through our website or call center.

4 girls in swimsuits holding inflatable floats at The Reef 28 4 girls in swimsuits holding inflatable floats at The Reef 28


Book NOW! and travel from Now and get 10% OFF* With your EXCLUSIVE MEMBER RATES

Travel Window: From NOW - January 31th, 2024.

* To obtain this offer you must subscribe FOR FREE to our EXCLUSIVE MEMBER RATES.
* Not combinable with other promotions.

A woman on a yellow sofa holding a wine glass at The Reef 28 A woman on a yellow sofa holding a wine glass at The Reef 28

AAA Member Savings

Present your AAA membership card to enjoy an extra 10% off our special rates.

* Not combinable with other promotions.
* Membership must be shown upon arrival.
* Max 2 rooms per member.
* Best available rate will be charged if the memberships are not shown.

To activate this promotion, click on this booking button.

A man lying by the pool with a drink next to him at The Reef 28

Recharge in Best Locations Playa del Carmen

Eat, Shop, & Relax

Located in the heart of the Riviera Maya just 45 mins south of Cancun, Playa del Carmen is a charming coastal town known for its crystal-clear turquoise waters and relaxed, low-key vibe.

Delighting in the local attractions is one of the best ways to get that authentic experience you have been searching for. Whether you are here for a bachelorette party, a corporate event, or a quiet vacation, there are endless opportunities to eat, shop, and explore. Enjoy Mexican food in Playa del Carmen from brunch to dessert, soak up the sun on the beach, and buy handmade crafts by locals to take home as souvenirs or book the adventure of a lifetime through the convenience of our on-site Travel Shop!


Wedding venue at the beach near The Reef 28


Beach Weddings

Dreaming of an unforgettable beach wedding in Playa del Carmen? At The Reef Resorts, we'll make your day memorable with wonderful packages offering beautiful venues, ceremonies on the beach, flowers, decorations, beach party, champagne. 

Benefits of the adults only day pass in Playa del Carmen

Adults Only Day Pass near Fifth Avenue

9 am—6 pm


  • Breakfast buffet (9 −11 am)
  • Access to the Roof 28 and facilities
  • Pool and Jacuzzis
  • Food and beverages included*


Monday to Sunday


* Restrictions apply: premium cuts of meat, mixology drinks and some sushi not included in menu.
- Adults Only.
- No previous reservation is required, you pay directly at the reception.
- Does not include room and does not include access to specialty restaurants.
-Prices subject to change without prior notice.

All-suite, adults-only resort few steps away from 5th Avenue

The Reef 28 on Instagram


FAQ about The Reef 28

No, we are not a beach front hotel but if you book the all inclusive plan (food and beverages) at The Reef 28 you will have all inclusive access to our sister beach from hotels The Reef Playacar and The Reef Coco Beach with shuttle to and from them included at no cost. Besides this, we are located one block away from the public beach and the access is free.

We’re located 54.9 km/34 miles from Cancun airport which is 1 hour by car more or less to Playa del Carmen, Riviera Maya.

Yes, we are an adults only hotel located in downtown Playa del Carmen, one block away from Fifth Avenue. Minimum age to stay at the hotel is 18 years old.

Our location is fantastic as we are in downtown Playa del Carmen which means that all bars, restaurants and Xcaret parks are nearby. Some of the nearby attractions include Coco Bongo (1 km/0.62 miles), Xcaret park (11 km/6.83 miles), Xelha park (10.4 km/6.46 miles), ferry to Cozumel (2 km/1.24 miles) and archaeological zone of Tulum (70.6 km/43.86 millas) 

Yes, we have a rooftop with sunbeds, a swimming pool, two jacuzzis, a bar, a snack bar, free wifi and personalized service.

Yes, we have a spa on site and it’s called Okom. Services are not included but you can book them directly with our spa staff. For more information you can visit this link: