The Reef 28
Adults Only - All Suites
Optional Gourmet All-Inclusive

All Adults. All Suites. All the Best Playa del Carmen Has to Offer.

One block from the world-famous beaches of Playa del Carmen, The Reef 28 sits at the intersection of beauty, action, taste, and adventure. This all-suite, adults-only resort is minutes from the world’s second largest coral reef and steps away from La Quinta Avenida, or 5th Avenue — a hub of shopping, entertainment and people-watching.

Resort guests are pampered insiders, with resident access to two of the city’s most celebrated gourmet restaurants, a luxury spa, and an exclusive rooftop bar with nightly DJs.

The Reef 28 offers an authentic Mexican experience that is both exciting and elevated. It’s the perfect spot to book adventure-filled tours, celebrate with a group of friends, retreat as a couple, or getaway on your own and delve into all Playa del Carmen has to offer.

Worth The All inclusive plan Benefits

Book Direct with The Reef 28

  • Vector icon of spa used at The Reef 28
    2x1 in 50-minute Swedish massages at the Okom Spa.
  • Vector icon for Chichen-Itza tour at The Reef 28
    Chichen Itza Tour. Buy 1 and 2nd person 50% off Regular price: $149 USD. The second person pays half the regular price.
  • Vector icon of 2x1 ATV double tour offer on The Reef 28
    2x1 ATV, zip-lines & cenote Tour. Buy 1 & get 1 for free. 2 PAX for $109 USD + $13 USD of transportation per person.
  • Vector icon of dining used at The Reef 28
    2x1 Romantic Dinner on the Beach. Buy one dinner & get the second one for free.
  • Vector icon of a hotel building at The Reef 28
    Stay at one Play at All Enjoying Premium all-inclusive access to our sister beach Resorts The Reef Playacar & The Reef Coco Beach. Free shuttle service available for All-Inclusive packages only. (Subject to availability)
  • Vector icon for Spa Services at The Reef 28
    Free hydrotherapy circuit included in our luxurious Spa. Applies only for All-inclusive packages reserved through the website thereef28.com for more information consult our Guest service.
  • Vector icon of a calendar & a clock at The Reef 28
    Flexible cancellation policies.
  • Vector icon of the dollar sign at The Reef 28
    Book now and pay upon arrival.
  • Vector icon of a glass of wine at The Reef 28
    Bottle of wine upon arrival. (For All-inclusive packages)
  • Vector icon of Wi-Fi signals at The Reef 28
    High speed WiFi.
  • Vector icon for Best Rate Guarantee  at The Reef 28
    Best Rate Guarantee.
  • Vector icon of a clock at The Reef 28
    FREE Early check-in/ Late check-out (Subject to availability)

IDEAL DESTINATION FOR AN UNFORGETTABLE VACATION NEAR 5TH AVENUE

The Adults Only Hotel in Playa del Carmen with the best location

Mother's Day Special: 4th night free

We’re celebrating Mother’s Day with relaxation, adventure and luxury! Surprise mom with a special package that includes a 4th free night stay*, spa treatments, complimentary gourmet wine, and exclusive offers on 2x1 tours.

Offer details:

  • Rejuvenating 30-minute spa massage.**
  • Hydrotherapy circuit treatment.
  • Sparkling bottle of wine.
  • 2 for 1 deals to the best, most exotic attractions in the area.

 

Book a future stay at The Reef 28 Spa and Wellness during the month of May to receive limited-time upgrades.

Booking window: May 4—31, 2023.
Travel Window: May 4— December 23, 2023.
 

- Mother's day special only valid for all inclusive package reservations.
* A minimum of 4 night stay is required to redeem the 4th night free.
** A minimum of 4 night stay is required to redeem the 30-minute spa massage.
** 30-minute spa massage applies only for mom.
- This special is not combinable with other promotions/specials.
- This special is only valid if booked via thereef 28.com original brand web site.
- Black out dates & other restrictions may apply.

Read More

Midweek Getaway Special

Why wait for the weekend to start your vacation? Take advantage of our midweek offer and begin your relaxation journey today! Here are just a few of the benefits you'll enjoy:

  • Enjoy incredible savings with our exclusive midweek offer – rates are lower than on weekends!
  • Receive a complimentary bottle of wine upon arrival when booking an all-inclusive package.
  • Enjoy 2-for-1 Swedish massages at the luxurious Okom Spa
  • Relax in a peaceful and serene environment, escaping the crowds and unwinding in style.
  • Choose from a wider selection of available rooms
  • And that's just a few, click to view all of the exclusive benefits available to you.

Don't miss out on this amazing opportunity to relax and unwind in style while saving big on your next getaway.
Book your midweek stay now and start experiencing all the benefits we have to offer!

Read More

4th Night Free for All Inclusive rates

BOOK 4 NIGHTS & PAY ONLY 3!

Treat yourself or loved ones to the gift of The Reef 28 and receive your 4th night free! Exclusive benefits are waiting for you when booking your all-inclusive package:

  • 4th night FREE (valid for all-inclusive packages only).
  • 2x1 in 50-minute swedish massages at the Okom Spa.
  • 2x1 Romantic Dinner on the Beach.
  • 2x1 ATV, zip-lines & cenote Tour. Buy 1 & get 1 for free.
  • Free hydrotherapy circuit in our luxurious Spa. (For all-inclusive packages)
  • 3x1 All-inclusive Experience: Stay in 1 & play in 3 (access to The Reef Playacar & The Reef Coco Beach).
  • Chichen Itza Tour special price: The second person pays half the regular price.
  • Flexible cancellation policies.
  • Book now and pay upon arrival.
  • FREE Early check-in/ Late check-out. (Subject to availability)
  • Best Rate Guarantee. (Restrictions apply)
  • Bottle of wine upon arrival for all-inclusive packages.
  • High speed WiFi.

 

Book window: April 5 —June 30, 2023
Travel between April 23 & onwards, 2023

* Restrictions apply.
* Not combinable with other promotions.
* You need to book 4 nights to get the 4th night free.
* Blackout dates: April 1-3 & April 20-22.
* Promotion valid ONLY for bookings made on www.thereef28.com or our Call Center for All inclusive packages.

Read More
Group of men enjoying on the rooftop at The Reef 28 Group of men enjoying on the rooftop at The Reef 28

5th Night Free + Exclusive Benefits

BOOK 5 NIGHTS & PAY ONLY 4

Enjoy this special promotion and pamper yourself with a relaxing vacation in Playa del Carmen. These exclusive benefits are waiting for you when booking your all-inclusive package:

  • 5th night FREE (valid for all-inclusive rates).
  • 2x1 in 50-minute swedish massages at the Okom Spa.
  • 2x1 Romantic Dinner on the Beach.
  • 2x1 ATV, zip-lines & cenote Tour. Buy 1 & get 1 for free.
  • Free hydrotherapy circuit in our luxurious Spa. (For all-inclusive packages)
  • 3x1 All-inclusive Experience: Stay in 1 & play in 3 (access to The Reef Playacar & The Reef Coco Beach).
  • Chichen Itza Tour special price: The second person pays half the regular price.
  • Flexible cancellation policies.
  • Book now and pay upon arrival.
  • FREE Early check-in/ Late check-out. (Subject to availability)
  • Best Rate Guarantee. (Restrictions apply)
  • Bottle of wine upon arrival for all-inclusive packages.
  • High speed WiFi.

 

Book window: March 21 —December 23, 2023.
Travel period: July 1 —December 23, 2023.

* Restrictions apply.
* Not combinable with other promotions.
* You need to book 5 nights to get the 5th night free.
* Blackout dates may apply
* Promotion valid ONLY for bookings made through www.thereef28.com or our Call Center for all inclusive packages.

Read More

FREE access to the beach at sister properties + FREE hotel Shuttle

Book your room-only suite with breakfast and receive FREE** access to the beaches of our sister hotels The Reef Playacar and The Reef Coco Beach, with FREE Hotel shuttle included**.

Valid for bookings with Complimentary breakfast (Room-only packages)
Travel period: March 13 until december 23, 2023.

** Access & hotel shuttle from Monday to Thursday. (subject to availablity.)
* Not accumulative or combinable with other promotions.
* Valid for reservations made through thereef28.com our website or our call center for room-only packages.

Read More

12% OFF! on EXCLUSIVE MEMBER RATES

Book NOW! and travel from Now and get 12% OFF* With your EXCLUSIVE MEMBER RATES

Travel Window: From NOW - January 31th, 2024.

* Valid only for EXCLUSIVE MEMBER RATES.
* Member rates discount does not apply during 48-hour sales.
* To obtain this offer you must subscribe FOR FREE to our EXCLUSIVE MEMBER RATES.
* Not combinable with other promotions.

Read More
A man lying by the pool with a drink next to him at The Reef 28

Recharge in Best Locations Playa del Carmen

Eat, Shop, & Relax

Located in the heart of the Riviera Maya just 45 mins south of Cancun, Playa del Carmen is a charming coastal town known for its crystal-clear turquoise waters and relaxed, low-key vibe.

Delighting in the local attractions is one of the best ways to get that authentic experience you have been searching for. Whether you are here for a bachelorette party, a corporate event, or a quiet vacation, there are endless opportunities to eat, shop, and explore. Enjoy Mexican food in Playa del Carmen from brunch to dessert, soak up the sun on the beach, and buy handmade crafts by locals to take home as souvenirs or book the adventure of a lifetime through the convenience of our on-site Travel Shop!

SEE OUR TOURS

Wedding venue at the beach near The Reef 28

SAY YES AT THE REEF RESORTS

Beach Weddings

Dreaming of an unforgettable beach wedding in Playa del Carmen? At The Reef Resorts, we'll make your day memorable with wonderful packages offering beautiful venues, ceremonies on the beach, flowers, decorations, beach party, champagne. 

Benefits of the adults only day pass in Playa del Carmen

Adults Only Day Pass near Fifth Avenue

DAYPASS
9 am—6 pm

INCLUDES:

  • Breakfast buffet (9 −11 am)
  • Access to the Roof 28 and facilities
  • Pool and Jacuzzis
  • Food and beverages included*

 

Monday to Sunday
ADULT $100 USD

 

* Restrictions apply: premium cuts of meat, mixology drinks and some sushi not included in menu.
- Adults Only.
- No previous reservation is required, you pay directly at the reception.
- Does not include room and does not include access to specialty restaurants.
-Prices subject to change without prior notice.

All-suite, adults-only resort few steps away from 5th Avenue

The Reef 28 on Instagram

@thereef28

FAQ about The Reef 28

You can find our complete list of frequently asked questions in the following link:

See all FAQS

No, we are not a beach front hotel but if you book the all inclusive plan (food and beverages) at The Reef 28 you will have all inclusive access to our sister beach from hotels The Reef Playacar and The Reef Coco Beach with shuttle to and from them included at no cost. Besides this, we are located one block away from the public beach and the access is free.

We’re located 54.9 km/34 miles from Cancun airport which is 1 hour by car more or less to Playa del Carmen, Riviera Maya.

Yes, we are an adults only hotel located in downtown Playa del Carmen, one block away from Fifth Avenue. Minimum age to stay at the hotel is 18 years old.

Our location is fantastic as we are in downtown Playa del Carmen which means that all bars, restaurants and Xcaret parks are nearby. Some of the nearby attractions include Coco Bongo (1 km/0.62 miles), Xcaret park (11 km/6.83 miles), Xelha park (10.4 km/6.46 miles), ferry to Cozumel (2 km/1.24 miles) and archaeological zone of Tulum (70.6 km/43.86 millas) 

Yes, we have a rooftop with sunbeds, a swimming pool, two jacuzzis, a bar, a snack bar, free wifi and personalized service.

Yes, we have a spa on site and it’s called Okom. Services are not included but you can book them directly with our spa staff. For more information you can visit this link: https://www.thereefresorts.com/reef28/spa

What our customers say

Our guests can't be wrong!

"Central location to Playa & 5th Avenue!"

The service is exceptional, with a tasty menu at all the restaurants. Of course the roof was even better than the pictures. The breeze was perfect, and the margaritas were spot on. Frángelica, Freddy and all the staff are always on their game and we never had to want for anything. Be sure to stop by the espresso bar in the lobby bar.

"Amazing Vacation"

Mario at the rooftop was very attentive, friendly and helpful. There’s a live DJ everyday, foam parties on Sundays. Rooftop also has drinks and food. The food at the pool is above average with good variety. Hotel is more for couple and friends. Will come back again.

"Great Hotel"

Beautiful hotel, dont waste time and book here! room was huge and modern, pool was very fashion with dj everyday, spa s amazing with large and fully equipped idromassage pool, all inclusive with breakfast lunch and dinner and open bar. Hotel is right in the centre but in a quite area so you can sleep at night which is very difficult in playa del carmen.