Why Book Directly With Us?

  • Guaranteed Lower Rate Always find the lowest rates on our website. Find a lower rate? We’ll match it!
  • We’re right here on property Why book with anyone but the folks at the hotel?
  • Glass of sparkling wine upon arrival
  • 20 USD Spa Credit per adult (available at The Reef Playacar and The Reef Coco Beach only)
  • Free shuttle transportation Free shuttle transportation for direct bookings with All-inclusive Rates and a minimum stay of 5 nights (for adults only and not available for Exclusive Member Rates, Mobile Special Rates, and with the option hotel + flight).
  • 2x1 Chichen Itza Tour Enjoy our offer "buy one and get one free" Chichen Itza Tour tickets (100 USD). Rates for children 0-4 are free, 5-12 are 50 USD, and 13 and up are 100 USD. Blackout dates may apply during holiday season.
  • 20 USD Spa Credit per adult (available at The Reef Playacar and The Reef Coco Beach only)
  • Late checkout (upon availability)

Best Rate Guarantee

If you find a better rate elsewhere within 24 hours of your booking, let us know and we will match it! Rates online must be publicly available and bookable on the internet at the time of verification. Screenshots or other similarly produced images will not be accepted.


Rates on “Opapue” websites where the hotel brand and specific hotel are not known until the booking is made (E.G. Priceline.com, Hotwire.com).
Packaged rates that include air, car rentals, taxes, service charges, meals, coupons, parking, services, or other services amenities. 
Unpublished, negotiated rates with corporations, travel agencies, groups, associations or other rates that are specifically agreed upon by our hotel and a specified and limited group, and are not publically available such as employee, offline wholesale/FIT, pre-paid rates which may include a voucher (including electronic vouchers), group or other specially negotiated rates. 
Reservations made within 24 hours of arrival. Taxes, gratuities, service charges, early departure fees, or other fees and incidental charges. 
Rate disparities due to fluctuations, rounding or differences in the currency exchange rates.